How to Brief a Gaming Consultant: Scope, Cost & ROI Guide
How to write a gaming consultant brief that gets ROI: define scope and deliverables, choose retainer vs project, and understand 2026 gaming consulting costs.
Fractional Leadership
Game Growth Advisor Blog
Practical insights on partnerships, distribution, cloud gaming, B2B2C launch strategy, and the commercial decisions behind gaming growth.
20+ years across gaming, operators, platforms, and business development distilled into actionable advice.
Mobile Gaming Strategy
Hybrid Monetization for Mobile Games: IAP + Ads Guide 2026
Hybrid monetization for mobile games explained: how to balance IAP and ads, set revenue splits by genre, and build a tri-model system that works in 2026.
UA & Go-To-Market
MENA Gaming Market Entry: UA, Localization & Partnership Strategy 2026
How to enter the MENA gaming market in 2026: KSA/UAE/Egypt revenue data, CPI benchmarks, Arabic localization and telco partnership playbook.
UA & Go-To-Market
LATAM Mobile Game Market Entry: CPI & Localization Guide 2026
How to enter the LATAM mobile game market in 2026: CPI benchmarks, monetization, payments (PIX, OXXO), localization, and a country-by-country playbook.
Partnerships & BD
Brand Gaming Consultant: How Brands and IP Owners Enter Games
A brand gaming consultant's guide to entering games the right way: model selection, partner vetting, MVP framing, and deal structures for IP owners.
Fractional Leadership
Consultant jeu vidéo : marques et studios, quand se faire aider
Quand une marque ou un studio doit-il faire appel à un consultant jeu vidéo ? Signaux, périmètre, critères de choix et alternatives — guide de décision.
Fractional Leadership
How to Hire a Gaming Consultant: Cost, Scope and Red Flags
Hire a gaming consultant the right way: scope, day rates, retainer pricing, red flags, and a brief template that gets you to value in 30 days.
Mobile Gaming Strategy
Mobile Game Consultant: Soft Launch, UA & Monetization Help
When to hire a mobile game consultant for soft launch, UA, ROAS, retention, LiveOps and monetization issues — and what a senior advisor actually fixes.
Fractional Leadership
Video Game Consulting Services: Strategy, Growth, Publishing
What video game consulting services cover in 2026: strategy, growth, publishing support, partnerships, and how a consultant differs from an agency.
Mobile Gaming Strategy
Mobile Game Growth Strategy: The Complete 2026 Playbook
The complete mobile game growth strategy playbook for 2026: North Star metric, soft launch, UA, retention, LiveOps, ASO, and monetization.
UA & Go-To-Market
Rewarded User Acquisition for Mobile Games: 2026 Playbook
Operator's guide to rewarded user acquisition for mobile games in 2026: platforms, mechanics, LTV:CPI targets, and how to balance rewards with UX.
UA & Go-To-Market
Midcore Mobile Game Strategy: UA & Monetization in 2026
Midcore mobile game strategy in 2026: CPI benchmarks, UA economics, monetization models, and scale playbook for strategy, RPG, and 4X studios.
Partnerships & BD
In-Game Advertising & Brand Partnerships: Revenue Guide 2026
How game studios can unlock in-game advertising and brand partnerships in 2026: formats, deal structures, eCPM benchmarks, and a practical playbook.
UA & Go-To-Market
Mobile Game Ad Creative Strategy: Playable Ads to UGC in 2026
A 2026 mobile game ad creative strategy: 4.8 IPM playables, sub-5-day creative lifespan, UGC, AI variation, and how to fight ad fatigue without losing ROAS.
UA & Go-To-Market
TikTok Ads for Mobile Games: A 2026 UA Playbook for Studios
Practical 2026 playbook for TikTok ads for mobile games: Spark Ads, UGC creators, playables, learning-phase budgets, and CPI/ROAS benchmarks that work.
Mobile Gaming Strategy
Mobile Game Web Shop Strategy 2026: Keep 30% More Revenue (D2C Guide)
App Store takes 30%. Your web shop takes 7%. The D2C mobile game monetization playbook: fee math, regulatory map, conversion benchmarks, and launch sequence.
Industry Trends
Gaming Regulation 2026: COPPA, Loot Boxes & Global Compliance
Gaming regulation 2026 reshapes monetization. COPPA, loot box bans, EU Digital Fairness Act: what game studios must do to stay compliant and profitable.
UA & Go-To-Market
ASO for Mobile Games: The Complete App Store Optimization Guide
Master ASO for mobile games with proven keyword, visual, and conversion strategies. Practical guide from 50+ game launches covering App Store and Google Play.
Mobile Gaming Strategy
A/B Testing for Mobile Games: The Data-Driven Optimization Playbook
Master A/B testing for mobile games with proven frameworks for IAP pricing, ad placement, and ARPDAU optimization. Practical playbook from 50+ game launches.
UA & Go-To-Market
Privacy-First UA 2026: SKAN 5.0, Privacy Sandbox & AdAttributionKit Playbook
SKAN 5.0 killed 65% of iOS signals. Predictive LTV modeling, SKAdNetwork schema design, and how to beat competitors still running legacy UA in 2026.
Mobile Gaming Strategy
Hybrid Casual Games 2026: Design, Monetization & Trends (Complete Guide)
36% of studios now pivoting hyper casual to hybrid. ARPDAU 4-7x higher, D7 retention 2.5x better. Design layers, meta, monetization mix, and migration playbook from 50+ launches.
Fractional Leadership
Gaming Consultant vs In-House Growth Lead: Which Is Right for Your Studio?
Compare the cost, speed, and strategic impact of hiring a gaming consultant versus building in-house leadership. Decision guide for studio founders.
UA & Go-To-Market
Mobile Game Go-to-Market Strategy 2026: UA, Soft Launch, and Global Scale Playbook
Mobile game GTM strategy from soft launch to global scale: UA channel mix, ad monetization stages, milestone gates, and the $1M→$10M scaling playbook.
Cloud Gaming
Cloud Gaming B2B2C Models: Revenue Strategies That Work
Proven cloud gaming B2B2C business models for telcos and platforms. Revenue strategies, white-label options, and deal structures from 20+ years in gaming.
Mobile Gaming Strategy
F2P Monetization Models 2026: Which Earns More — IAP, Ads, or Hybrid?
IAP vs rewarded ads vs hybrid: ARPDAU benchmarks by genre, decision matrix for choosing your monetization model, and the exact sequencing from 50+ F2P launches.
Mobile Gaming Strategy
LiveOps Strategy for Mobile Games 2026: 84% of IAP Revenue Comes From This
LiveOps in 2026: 84% of mobile IAP revenue, battle pass design ($5-15, 10-40% of earnings), 3-layer event calendar, segmentation, hybrid monetization. From 50+ F2P titles.
Industry Trends
AI in Mobile Game Development 2026: 36% of Studios Already Use It — Are You?
How AI reshapes mobile game development in 2026: 36% GDC adoption, 20% CPI reduction via AI creatives, 40% faster production. Tools, ROI gaps, and risks.
Cloud Gaming
Cloud Gaming Telco Partnerships 2026: Deal Models, Revenue Splits, Pitfalls
Cloud gaming x telco partnerships in 2026: 5 deal models (rev-share, bundle, white-label), how to structure terms, the pitfalls that kill 80% of pitches. From SFR + Blacknut.
Fractional Leadership
Fractional CMO for Gaming Studios: When to Hire, What to Pay, How to Choose (2026)
Fractional CMO for gaming: $5K-$15K/month vs $350K+ full-time. Five hiring signals, cost breakdown, and how a gaming-specific fractional differs from generic SaaS hires.
Industry Trends
Mobile Game KPIs 2026: Benchmarks by Genre (D1/D7/D30, ARPDAU, LTV, DAU/MAU)
D1 retention: 25-35%. D7: 12-18%. ARPDAU by genre. LTV:CAC ≥3:1. The 20 mobile game KPIs that determine scale in 2026, with benchmarks from 50+ launches.
Mobile Gaming Strategy
Mobile Game Retention Guide 2026: D1/D7/D30 Benchmarks & Proven Strategies by Genre
D1, D7, D30 retention benchmarks by genre. Ten strategies that move the needle, common mistakes, and a by-stage framework from 50+ mobile game launches.
UA & Go-To-Market
Mobile Game CPI Benchmarks 2026: iOS $4.22, Android $2.97 (Full Breakdown)
2026 mobile game CPI by genre and platform: iOS $4.22, Android $2.97 average. Casual vs RPG gaps, region splits, ad network mix, and ROAS targets to budget UA.
Mobile Gaming Strategy
Mobile Game Soft Launch Playbook: Markets, Iteration & Decisions (2026)
A soft launch playbook from an operator who shipped 50+ titles. Market selection, iteration cycles, go/extend/kill decision frameworks — the process, not just the KPIs.
Turn Insight Into a Commercial Plan
If you are evaluating a gaming partnership, distribution opportunity, or B2B2C offer, start with the playbook or book a strategy call.
Working on mobile monetization instead? The F2P Monetization Audit is still available.